GRAPHIC DESIGNER PROFESSIONAL ETHICS

In the DGI website, Yongky Safanayong - Professor of the University of Pelita Harapan, reveal the facts that develop current and future challenges in the world of graphic design.

Here are excerpts from his writings:

FACT

1. Existence of the profession of graphic design in quantity figures show a very remarkable growth in two decades in Indonesia, especially in Jakarta, Bandung, Yogyakarta and Surabaya, since 1990 rose over 1100% since 1995 rose more than 500%. The growth of specialization in graphic design profession is in line with industry growth of open education courses graphic design (visual communication design) from D2 to S1 level. On the other hand, showed deterioration in the quality of appreciation and the appreciation of the practical industrial and service users, in addition to deterioration of the quality of the competence of the designer.

2. The rapid development of new media and technology supporter graphic design work since the early 1990s until now a significant impact especially to the attitude of the human - beings graphic design, business and industrial actors. The speed and accuracy of design is clearly increased, but the quality of design appreciation and declining.

3. Economic Crisis 1997 - 1998 and the end of 2008 was a good momentum to develop new strategies and tactics to cope with new demands and a lot bigger, but have not performed optimally and synergy by the parties concerned: the education industry - a practical industry, supporting industries - government - professional associations.

4. Multidimensional crisis in society, especially social crisis - the culture and ethics.

From the facts above, it takes strategy and tactics through the perspective of a new ethics, vision and a new spirit.

New ethical challenges such as in the present and in the future.

    * Ethics
      With regard to good and evil, right and wrong. Also related to the customs and habits (culture).
    * Profession
      Field work is based on a specific skill education in graphic design.
      Choice of profession:

    *
          o as a designer
          o as a teacher + entrepreneur
          o as designers + artists
          o as an observer / critic
          o as a designer + entrepreneur / industrialist
          o as a researcher
          o as an observer that relates to art and culture or the environment
          o as an entrepreneur
          o as a teacher
    * Integration of professional ethics
      That an expert such as the professions mentioned above need to have the competence, honesty and commitment that includes: "True", "Good", "Acceptable", and "Able". Click here to view schema / bagannya.

CHALLENGES

Now, ethics in the professions closely associated with a new perspective in communication & culture. The challenge:

1. That culture is man's work is able to develop the skills, talents to produce or create something of value.

2. Through culture, humans are able to create a better environment: safer, more comfortable, more beautiful, easier, more balanced, harmonious and in tune.

3. That culture as a spiritual form of a society, because human culture as a basic structure, he is able to provide the hallmark of the customs, language, techniques and social values.

4. That an expert in the profession as well as communicators. To be effective communicators of today, need to meet the communications challenges Interkultur. (Interkultur Communication is communication between people with the cultural perceptions and symbol systems).

5. Emergence of new technologies and better, world population growth and shifting areas of the global economy has been supporting international growth. Everyone around the world will be affected by this growth and the need of communication about limited natural resources and the further degradation of the environment and also need the participation of all of us to help reduce and avoid.

6. That communication can solve a lot of interpersonal needs, help establish personal identity and affect humans.

7. Globally, that communication with the contextual political, technical, cultural and economic. While the contextual culture with confidence »Value» Attitude »Behavior.

8. That a lot of justification-justification in the real world of education is not necessarily or absolutely true in the practical world.

9. Think and be positive and constructive to:

    *
          o God Almighty
          o Self
          o Coworkers / others
          o Professional
          o Organization / institution
          o Resources: time, water

CLOSING

That professional ethics on the future of graphic design does not quite have the intelligence, but also must have the spiritual wisdom that is always afraid of God - creator of the whole universe and has the ability to intercultural communication. Always willing to learn from mistakes, to accept differences of opinion, have the initiative, likely trying to find a different value rather than have to compete or to compete, and integrated thinking.

As cognitariat like other professions need to have a new professional ethic that is consistent with the demands and new challenges, challenges that in fact a sign of growth for us together.

quoted from :  http://agusridwansopari.com/2010/08/etika-profesi-desainer-grafis/